Minutes from Meeting
13th February
Everyone Present
Venue: Arkwright Cafe
The Following points were discussed as a group during last
week’s meeting:
-
Website Template
-
Company Name
-
Slogan
Website Template
The chosen template we agreed on was the example titled “Into
the Wild”
We felt this was iconic, simple and sleek creating a clear professional
look and feel. By choosing this design our present and future clients will trust
and believe in our business and services that we provide.
Consistency in the website we all felt must be kept in:
themes, concepts, colours, textures, text types etc.
Company Name
There were a few names brought up in the meeting but no
defiant discussion on one. Key works that we felt we need to incorporate or
relate to are:
-
Agriculture
-
Farming
-
Architecture
-
Urban
-
Infrastructure
-
Agronomy
One name that was liked by some of the directors were:
Agronomy Architects or Agronomy Infrastructure
Slogan
Whilst at the meeting the discussion of our company’s slogan
was brief, it was perceived that this is an important element to the website
and to our company’s vision.
The slogan will need to be a sentence or a few words that
tells future clients/customers what our company’s thesis/aspects on
building/developing/restoring etc.
Short, Snappy?
How do we want clients to perceive us?
What is our target market?
Other Business
Other points that were discussed at the meeting are as
followed:
-
Benefits of our Company
-
Clients – Target Market
-
Awards, News, Competitions
-
Green Advertisement
-
Retro Fit
-
Concepts
-
UBP/USP
Agenda for 20th
February
1.
Apologies
2.
Any Questions or Queries from last week
3.
Research made (e.g. Precedent/Case Studies)
4.
Finalise Company Name
5.
Finalise Company Slogan
6.
UBP/USP
7.
Other
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